‘Great creative doesn’t have to be expensive, it just has to be smart’: John Driscoll and Steve Back launch new creative agency
Industry leaders, Steve Back and John Driscoll, have joined forces to launch a new creative agency, Monster Sauce.The ...
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The New Daily to be bought out by publisher
Super-funded news publication The New Daily is slashing jobs as it prepares to move into the hands of its current publisher, ...
Think HQ and Foodbank’s Very Merry Pantry opens for 2024
Integrated agency, Think HQ, has opened the Very Merry Pantry for 2024, working alongside Foodbank NSW, ACT and VIC.The ...
IGA wants Aussies to shop smarter, harder and locally – now and at Christmas – via Special
This is part of Mumbrella’s 2024 Christmas campaign coverage. Click here to see other articles in the series. IGA is ...
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Prophet names new head of engineering
Prophet, Australia’s most advanced Commercial Mix Modelling (CMM) platform, today announced the appointment of seasoned ...
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IMAA opens Female Leaders of Tomorrow initiative in Western Australia
Independent Media Agencies of Australia (IMAA), the national, not-for-profit industry association for the independent media ...
How marketing and PR professionals can get the best out of their e-commerce clients this Black Friday and Cyber Monday
The Black Friday and Cyber Monday (BFCM) period is an exciting time for e-commerce brands. While it’s an opportunity to ...
‘If we keep doing this in five years, we will have run ourselves into the ground’: News Corp’s Pippa Leary urges publishers to shift focus
With changing consumer media habits comes a need for publishers to change the way they measure success – and that means ...
TAG enters CRM and marketing automation partnership with HubSpot
TAG is strengthening its marketing automation and customer relationship management abilities via a HubSpot partnership.The ...
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Flying Tiger Copenhagen teams up with iD Collective for Aussie market launch
Full-service creative communications agency, iD Collective has collaborated with renowned lifestyle brand Flying Tiger ...
Leapmotor uses helicopter stunt to announce launch down under, via cummins&partners
Cummins&partners developed an awe-inspiring helicopter stunt to bolster Leapmotor’s launch into Australia.The ...
Perth Festival rebrands, launches summer campaign via Hypnosis
Perth Festival has unveiled new branding and a newly launched summer campaign via creative agency, Hypnosis.  The new work was developed by Anna Reece, the agency’s new artistic director. She will ...