While users still have less than a year before the end of support date for Windows 10 slated this October 2025, Microsoft wants users to upgrade to either the Windows 11 computers or Copilot Plus PCs that offer the 'ultimate' Windows 11 experience.

Microsoft has issued a warning to Windows 10 users, notifying them that free security updates will end in October 2025. With nearly 400 million devices unable to upgrade to Windows 11 due to hardware limitations, users face a choice: upgrade their systems or pay $30 for a one-year extension of support.

Microsoft ramps up its Windows 11 push with full-screen ads for Copilot+ PCs as Windows 10 support nears end. Microsoft has launched a new campaign to encourage Windows 10 users to upgrade that highlights Copilot+ PCs. The push comes as the guaranteed security updates for Windows 10 are set to stop on Oct. 14, 2025, less than a year from now.

If you're using the free version of Windows 10, Microsoft really wants you to upgrade. Some users are getting full-screen pop-up ads encouraging them to buy Copilot+ PC and upgrade to Windows 11. "With support for Windows 10 ending on October 14,

Microsoft wants to be done with Windows 10 and have everyone move to Windows 11. It’s given the nine-year-old operating system an official expiration date next year, and it’s not shy about leaving those users behind.

Never mind ESU... how about that upgrade? Microsoft is encouraging Windows 10 users to move to Windows 11 with more full-screen ads in the doomed operating system that urge users to buy a new Windows 11 PC.